Memory Price Surge Could Delay or Inflate Xbox 'Project Helix' Costs

Xbox CEO Asha Sharma says rising global memory costs could directly affect both pricing and availability of Microsoft’s next‑generation console, Project Helix. In a recent interview, she declined to give a launch window, noting that the company is still learning, iterating, and preparing to send development kits out next year. Sharma emphasized that the market is volatile and that Xbox must balance cost, performance, and accessibility. Based on past timelines, a 2027–2028 release seems plausible, but rising component costs could push it further.

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