MacBook Neo Outperforms All Other Macs in Stunning Debut Quarter Sales
Apple shipped 1.1 million MacBook Neo units in its debut quarter, making it the top-selling Mac despite being available for only three weeks of that period. Priced at $599, the device uses an A18 Pro chip to offer an affordable entry point into the macOS ecosystem, significantly undercutting the MacBook Air. The laptop's strong performance is helping Apple aggressively capture share in the budget-friendly $400 to $699 notebook market. Industry analysts expect a massive shipment spike in the coming quarter as Apple expands global availability and resolves initial supply constraints.